Ally Bank & SxSW
How do you show your support for independent music while making sure artists (and everyone else) have the financial foundation to maintain their independence? You show up on stage at South By South West. Ally, together with Earn your Masters, sponsored an evening of independent music and gave people the chance to learn more about financial success.
Agency: Translation LLC // Client: Ally Bank
THE EVENT
With an impressive line-up, performers included BigXThaPlug, Liana Banks, Kaylan Arnold and $hyfromDatre, we made sure to create a day full of music, community and fun memories. Visitors were able to learn all things finance, connect with like-minded people and bond over their passion for music.
THE RECAP
To recap the event we created a brand video that leaned into Ally’s Iconically campaign.